Multi-Channel Marketing Automation

Multi-Channel Marketing Automation

Multi-Channel Marketing Automation

What do you get when you combine the most effective and the most efficient communication strategies into one? You get Main Goes Big's Cross-Channel Messaging & Marketing Automation. It’s the first to deliver an integrated interface for mobile, email, social media, and voice technologies with advanced Marketing Automation. So you can reach 100% of your audience with the right message at the right time - all automatically.

Mobile Text Marketing

Reach your customers wherever they may be with concise, memorable messages delivered through the most immediate channel. Engage them using mobile keywords, coupons, QR codes, voting, reminders, Yes/No response, picture messaging and more. Main Goes Big’s mobile text marketing is proven to be highly effective, bringing tangible results for your campaigns.
Proximity Marketing
 
Is placement and programming of what are small chips which can range from size of a quarter to four inch square on any object or location. The device used will be specific to the desired effect and range required for achievement of desired outcome. Each device will be specifically programmed to send notifications to bluetooth enabled smartphones within range of the device with out the need of downloading specific mobile applications. This allows for consistent marketing and reliable delivery of your message. The options for application are limitless. Whether you are wanting to guide and promote shoppers inside your establishment to specific products or advertisements, or wanting to bring awareness to those passing-by, we can help you put together a custom campaign to achieve your desired outcome. 
Cross-Channel for Efficient Deliveries

In today's sophisticated digital world, your audience is diverse and communication preferences vary. Your message won’t reach everyone if you rely on a single channel such as email or mobile text. Main Goes Big’s Cross-Channel Marketing gives you access to all communication channels so you don’t have to miss anyone, anywhere, any time. This wide-cast strategy honors individual preferences and helps you reach 100% of your audience, so you can enjoy improved response rates and higher ROI.
Marketing Automation for Effective Results
 
Main Goes Big turbo-charged its Cross-Channel Marketing with Marketing Automation. Apply Smart Filters to sort your contact database into distribution lists called Dynamic Targets based on your customers’ demographics or behaviors. These will automatically self-update as customers subscribe, click links, or respond so you can match your marketing campaigns with your most relevant customers. Auto Campaign lets you set up rules to run your individualized drip campaign automatically. Let Main Goes Big’s Marketing Automation eliminate your repetitive chores, while maximizing response rates and campaign ROI.
Multi-Location Control

If your organization needs messaging or marketing for multiple locations, departments or roles, Main Goes Big has built customizable, enterprise-grade access control and data separation into a single integrated dashboard. You can now delegate responsibilities, control sub-accounts, and simplify user interface, while maintaining company-wide standards.
  • Retail Store


    A retail store may send individualized birthday coupons to loyal customers 48 hours prior.

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  • Computer Store


    A computer store may send a special coupon only to those who clicked on an iPhone announcement, and then send a second wave of reminders to those who have not yet redeemed that coupon.

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  • Spa


    A spa may fill a slow week by sending a VIP deal to those who have visited more than three times within the past six months.

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  • Company


    A company may build an entire New Employee Orientation that sends welcome messages, policies, forms, anniversary congratulations, and more via preferred communication channels.

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  • Non-Profit Organization


    A non-profit organization may send special fundraising offers to supporters who clicked on an email link and text reminders for upcoming volunteer events.

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How It Works

  • Set up a "birthday offer" rule with Auto Campaign that sends out an individual birthday coupon via the preferred channel 48 hours prior to the actual date.

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  • Add a custom birthday field on an Online-Sign Up Page

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  • Use a mobile picture message to send a birthday eCard in the morning of the actual birthday.

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  • Email reminders when the coupons haven’t been redeemed, or email a Thank You note for redemption.

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  • Watch as Dynamic Targets update distribution lists automatically based on the coupon redemption.

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Let’s consider the scenario for a restaurant that wants to show customer appreciation with birthday coupons

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